Local Media in a Web 2.0 World

Entries tagged as ‘blogs’

Helping Local Sites Succeed.

July 29, 2009 · Leave a Comment

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GrowthSpur helps local websites solve their biggest problem: building a profitable business.

Blogs, specialty sites, hyper-local, as well as community sites are growing faster than a weed in summertime. While traffic to these independent efforts are trending up, solid business models and sustainable profits remain elusive.

That’s why we recently launched GrowthSpur ;  a company 100% focused on helping local publishers drive revenue. We provide services such as:

  • Sales, revenue and business model development
  • Online advertising sales training
  • EZ enabling of the best vendor tools: advertising, analytics and site management
  • Sharing of best sales practices, winning strategies and tactics
  • Organizing / enabling local advertising networks
  • Local events and seminars

All of this with no up-front cost to local website operator.

We think we will have our hands full with independent website operators. Yet, there are some early indications that these services will be of great interest to Broadcast, Newspaper and other traditional media companies that are ramping up their web efforts.

Business Week covers our launch here.

Jeff Jarvis of BuzzMachine discusses need for GrowthSpur here.

Peter Krasilovsky of Kelsey Group reviews here.

RecoveringJournalist provides the GrowthSpur CEO perspective here.

Categories: Traditional media
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