Mel Taylor in the News

NENPA; New England Newspaper Publishers Association

The Plight of Patch

Business Insider

  • Hyper Local Business Models for News…a Big Problem.  VIDEO by Mel Taylor.  July 2011
  • Old School Media Execs Seen as Digital Drag?  Story by Mel Taylor   Oct. 2010
  • Article by Mel Taylor suggesting that AOL/Patch can steamroll local media.  2010
  • Read Mel Taylor Media report on the battle for hyper-local news & revenue.  2010

Radio & TV Business Report

  • Habits of Profitable, Local News Websites.  Jan. 2012
  • Digital Enough to Keep Your Media Job?  Commentary by Mel Taylor.   Oct. 2010
  • NAB 2010 Preview.  Top Challenges for Radio & Web RevenueReport by Mel Taylor.  Sept. 2010
  • Running a ‘Web 101 for Local Business’ WorkshopOverview by Mel Taylor Media   2009

Suburban Newspapers of America

  • Understanding Patch & Other Digital Competitors. Recap from Mel Taylor’s presentation. Jan. 2011
  • The SNA recap from Mel Taylor Media’s Email Marketing 101 webinar.  2010

Reynolds Journalism Institute

  • The Patch Effect. Several media professionals have published plans on how to respond to Patch in the marketplace. Mel Taylor is even offering a “How to Beat Patch” webinar.  Jan. 2011

Friday Morning Quarterback

Philadelphia Press Club

Philadelphia Ad Club

  • Using Local to Win Online. Story by Mel Taylor
  • Run your Radio Website like a Business. Report by Mel Taylor Media

Newspapers & Technology

Newspaper Association of America

  • Mel Taylor interviews Howard Owens, Chris Tolles, Allison Scholly, Jay Small, Bob Kellagher & other digital execs about their Newspaper’s online initiatives.  2008

New England New Media Association

  • Mel Taylor leads the Web sales boot camp for Newspaper execs expanding their skill set.  2009